Getting Started
Contact Nicole DeFalco
Tell me about your writing, training, or marketing needs.
We’ll plan a solution.
Getting Started
1.
2.
Tell me about your writing, training, or marketing needs.
3.
We’ll plan a solution.
Strategic Business Partner

I write custom business content, marketing copy, and training materials
that help drive business results.

For more information call: 847.275.5494 or email nicole@writeinfluence.com

The Bottom Line

Contact Information

Nicole De Falco

Ph: 847.275.5494

nicole@writeinfluence.com

 

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Write Influence
Saying What You Mean

Business Writing   •   Training Development    •   Group Facilitation

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Resources          Books            Archive

As I research topics for blog posts, new training programs, articles, and personal interest, I come across an array of powerful ideas, tools, and resources.  As often as possible, I’ll make those available on this page. If you have a personal favorite you’d like to share, please let me know via email or my blog and I can share that here as well.

Structural Holes & Epidemics

Archive

Click the links to view past Resource recommendations.

 

Influential Differential:  What’s the Difference

Success for any organization, whether it be a corporation, not-for-profit, or municipality, ultimately boils down to the ability to motivate or influence people to actively and happily engage with a particular product, service, project, or cause...

 

Capturing the Essence of Your Business

Many of my clients are entrepreneurs with a deep knowledge and a long history of success in their field of expertise. Although they are top performers in their respective industries, they often find it difficult to succinctly describe the nature of their business to prospects...

 

Read Any Good Books Lately?

Michelle Coussens, Plan B Consulting, asked the members of 40 LinkedIn groups, including the Northwestern University Alumni group, as well as other direct email contacts to recommend what we consider to be the most important or “must read” business books. She was then kind enough to compile everyone’s responses into an alphabetical listing.

 

Opposable Minds

Just for a moment, try to think about two equally plausible yet polar opposite solutions to a problem you’re facing. Now, while holding these thoughts in your head, try to select the best aspects of each choice. Combine those together to form an even better option than either of the original two.  Hmm, kind of like juggling.

 

Trust Rules

Linda Stroh’s passion for her topic is evident throughout her book, Trust Rules: How to Tell the Good Guys from the Bad Guys in Work and Life.

 

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I will periodically update this carousel with business books that have added value to my work. These are books from authors I know personally or have found so insightful I’d wait in line at the book store to meet.

Black & White & Read All Over

Ron Burt, University of Chicago Booth School of Business Hobart W. Williams Professor of Sociology and Strategy, has been analyzing social networks for decades. His body of work includes quintessential pieces on bridging structural holes.

 

Andrew Hargadon and his thesis advisor from the Management Science and Engineering department at Stanford, have conducted extensive studies on technology brokerage and innovation.

 

Truth be told, I am a much bigger fan of fiction than non-fiction. I love following the twists and turns of a plot; falling in and out of love with characters. Finishing a good story is always bittersweet. It’s great to know the ending but sad to say goodbye to the characters. Malcolm Gladwell’s style makes reading non-fiction just as engaging as reading a gripping novel.

 

Click the Amazon links to learn more about books by Ron Burt, Andrew Hargadon, and Malcolm Gladwell.